Visitor research
View of the Central Hall and Diplodocus.
At the Natural History Museum, we want to make sure the visitor experience is always improving and that we reach a wide variety of people. Through our long tradition of visitor studies, we carry out audience research, evaluation and consultation on many of our exhibitions, activities and programmes. Find out more below.
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Methods
Find out how we undertake visitor research.
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Exhibition evaluation
Explore our evaluation reports for exhibitions.
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Learning programme evaluation
Find out about our evaluation reports for learning programmes.
Contact us
Audience Advocate
Natural History Museum
Cromwell Road
London
SW7 5BD
UK
Tel: +44 (0)20 7942 5000
Toolbox
Over three million people visit the Museum each year, more than the population of London when the Museum was built, in 1881